Not only do the LIMA Awards showcase the best of licensing every year, they also serve as a historical record, offering a brief glimpse of the brands and innovations that have shaped the industry over the last three decades.

With hundreds of entries every year, the competition to make it on the ballot, much less win, is fierce. Those who do win can savor the knowledge that not only will they be celebrated by their peers in the present, their work will also live on in this annal of licensing innovation and achievement.

2007 AWARDS WINNERS & PHOTO GALLERY

Best Retailer of Baby Licensed Products

Mothercare

Best Retailer of Preschool Licensed Products

Mothercare

Best Retailer of Kids’ Licensed Products

Woolworths

Best Tweens/Teens Retailer of Licensed Products

WH Smith

Best Adult Retailer of Licensed Products

Debenhams

Best Direct Selling Retailer of Licensed Products

Amazon

Best Overall Retailer of Licensed Products

Woolworths

Best Licensed Toys or Games Range

Spiderman 3 Toys Range from Hasbro

Best Licensed Food or Drink Range

Disney Cars Collection from Lightbody of Hamilton

Best Licensed Children’s Apparel or Accessories Range

Scooby Doo Dress Up from Rubie’s Masquerade Co

Best Licensed Adult Apparel or Accessories Range

Star Wars T Shirt Collection from Chunk

Best Licensed Written, Listening or Learning Range

Dora the Explorer, Reader’s Digest Range from Simon & Schuster

Best Licensed Giftware Range

Snoopy Original Plush and Gifts from Rainbow Designs

Best Licensed Home Décor or Bedding Range

Rachael Hale Bedding from Character World

Best Licensed Paper Products or Stationery Range

Charlie & Lola Stationery from Roger La Borde

Best Licensed Housewares or Tableware Range

Jacqueline Wilson Totally Tracy Collection from Portmeirion Potteries

Best Licensed Interactive Range

Sesame Street Interactive Tickle Me Elmo from Fisher Price

The Innovation Award

Science Museum Active Toy and Games from Wow! Stuff

Best Preschool Licensed Property

Dora the Explorer

Best Schoolers/Tween or Teen Licensed Property

Dr Who

Best Adult Licensed Property

The Simpsons

Honorary Achievement Award

Nicholas Durbridge and Linda Pooley

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