23 CATEGORIES, ENDLESS POSSIBILITIES

The Licensing International Excellence Awards are bestowed on the best brands, products and initiatives of the year across all aspects of our robust industry – from live entertainment to fashion to toys, and everything in between. We could probably have 100 categories, and it still wouldn’t be enough to celebrate all the talent and success in this industry!

NOMINEES for RETAILER AWARD CATEGORIES

These categories are for all retailers of licensed merchandise. Below are descriptions of the various retailer categories with the logo of the category sponsor.

THE RADAR AWARD - FOR RETAILERS WHO HAVE UPPED THEIR LICENSING ACTIVITIES IN THE LAST YEAR

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BEST RETAILER OF PRESCHOOL LICENSED PRODUCTS (AGE GROUP 0-5)

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BEST RETAILER OF KIDS LICENSED PRODUCTS (AGE GROUP 5-16)

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BEST RETAILER OF ADULT LICENSED PRODUCTS

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BEST OVERSEAS RETAILER

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NOMINEES for THE LICENSED PRODUCT CATEGORIES

These categories are open for all licensed products which are new or have been significantly updated during the period 1 June 2024 - 31 May 2025. Below are descriptions of the various product categories with the logo of the category sponsor.

BEST LICENSED TOY OR GAMES RANGE

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BEST LICENSED DRESS-UP OR PARTYWARE RANGE

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BEST LICENSED PRESCHOOL APPAREL RANGE (age group 0-5)

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BEST LICENSED CHILDREN'S APPAREL RANGE

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BEST LICENSED ADULT APPAREL RANGE

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BEST LICENSED WRITTEN, LISTENING OR LEARNING RANGE

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BEST LICENSED PAPER PRODUCTS OR STATIONERY RANGE

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BEST LICENSED GIFTWARE RANGE, HOME DÉCOR, TABLEWARE OR HOUSEWARES RANGE

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BEST LICENSED FOOD OR DRINK RANGE

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BEST LICENSED HEALTH & BEAUTY RANGE

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THE INNOVATION AWARD

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NOMINEES for BEST LICENSED PROPERTY CATEGORIES

These categories are for all licensed properties and below are descriptions of the various product categories with the logo of the category sponsor.

 

BEST PRESCHOOL LICENSED PROPERTY (0-5)

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BEST CHILDREN'S OR TWEEN LICENSED PROPERTY (age group 5-12)

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BEST TEEN OR ADULT LICENSED PROPERTY (age group 12 and above)

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BEST FILM LICENSED PROPERTY

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BEST LICENSED GAMING PROPERTY

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BEST SPORTS LICENSED PROPERTY

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BEST MUSIC OR CELEBRITY LICENSED PROPERTY

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BEST CLASSIC LICENSED PROPERTY

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NOMINEES for OTHER AWARDS CATEGORIES

These categories are for all the other awards and below are descriptions of the various categories with the logo of the category sponsor.

UK RISING STAR AWARD

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BEST LICENSED RETAIL MARKETING INITIATIVE

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BEST LICENSED PROMOTIONS CAMPAIGN

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BEST LICENSED LIVE EVENT

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THE HONORARY ACHIEVEMENT AWARD

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THE SUSTAINABILITY AWARD

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